For travel founders who think in numbers and narratives

Insights that turn your intuition into confident decisions.

Deep dives, benchmarks, and frameworks on how modern travel businesses grow, automate, and scale — without losing the human magic.

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Inside the lab

What is Trabra Insights?

Most travel founders are forced to make big decisions with tiny data. A few scattered spreadsheets, some gut feeling, and whatever their last agency told them.

Trabra Insights exists to change that. It’s where we synthesize what we see across travel businesses, campaigns, automations, and funnels — into clear, visual, founder-friendly pieces.

No vanity metrics. No generic SaaS advice. Just patterns, numbers, and stories that help you decide what to do next.

You’ll find

  • Benchmarks from real travel businesses running on modern infrastructure.
  • Frameworks for pricing, automation, and customer experience.
  • Visual breakdowns of funnels, journeys, and operational leverage.
  • Ideas you can apply even if you’re not a Trabra customer yet.

Turn insights into action

Want these insights applied to your own funnel?

Every chart and takeaway is more powerful when it’s mapped to your actual website, leads, and bookings.